You can use UTM tracking inside Ontraport to track which lead sources are driving the most revenue. Watch this video to learn how to setit up and read the reports.
If you are driving traffic from Facebook, we recommend that you set up your UTM variables to look like this.
yourlink.com/?utm_source=facebook&utm_id=[utmid]&utm_medium=cpc&utm_campaign={{campaign.name}}&utm_content={{adset.name}}&utm_term={{ad.name}}.
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